The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

456. Moonshot Strategies: Business Insights from NASA's Space Race

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

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This chapter explores the business insights that can be gleaned from NASA's space race, especially in light of the 50-year anniversary of the moon landing. It highlights the relevance of these historical achievements to modern business strategies in today's rapidly changing digital landscape.

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