The Future of Outsourced BPO

I like this lens a lot. And I hope you guys have an article about this, frankly,. Because I think this sort of this one, two, three set of categories is a very clean way of thinking about things. Clearly, we're stretching ourselves into what system level transformation will require. That's not really transformation, right? That's automation. But I think they're going to have to grow beyond that as LLM sort of enter the fray. So let's do this. Let's unpack maybe one example in the let's call it kind of the outsourced category. And then maybe we'll do another value chain example too.