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7min chapter
How Shein and Temu Snuck Up On Amazon — With Louise Matsakis
Big Technology Podcast
Innovative Strategies of Shein, Timo, and Competitors
Exploring how companies like Shein and Timo utilize digital storefronts, social media advertising, and unique marketing approaches to engage and captivate consumers, contrasting with Amazon's efficiency-driven model and targeting lower-tier city markets in China.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode