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448: Scaling an Ecom Brand From Scratch to $700K in Year One: The Sales Engine Playbook with Catherine Smith Licari of The Small Business Planner

the bossbabe podcast

CHAPTER

Navigating Entrepreneurship: Challenges and Insights

This chapter explores the myriad challenges faced by business owners, particularly in high-pressure industries like bridal, while emphasizing the importance of financial literacy. It discusses the necessity of understanding customer pain points, and the value of structured planning for effective business management. The speakers share their experiences of transitioning from employment to entrepreneurship, highlighting the persistence required to achieve success and the resources available to support aspiring business owners.

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