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Inside Glossier’s Iconic Social Approach

Social Pros Podcast

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What's Going on Behind the Scenes at TikTok?

I'd love to just talk a little bit more about TikTok and how just disruptive it is. Instagram was part of the DNA of Glossier as you sort of shared in some of the pre-show materials. So again, we just love to hear how that's gone as an organization. Because maybe two years ago, we were never talking about TikTok in social.

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