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How to Run Your Company to Thrive in 2050

The So What from BCG

CHAPTER

Introduction

What does it take to make your business a winner for the next 50 years? Advancing technology is making the landscape trickier to navigate. The top 5% of companies who generate the most shareholder return, customer satisfaction as well exhibit 6 key attributes all together at once. They have a strategy, they have purposeful leadership, they have happy employees and really a good employee value proposition. It's simpler than you'd expect, but as always, there's a catch.

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