15min chapter

The Last Archive cover image

The Returns: A Conversation with Jill Lepore

The Last Archive

CHAPTER

Exploring the Evolution of Polling and Truth in American Politics

The chapter delves into the history of polling accuracy, bias, and its influence on political decisions, emphasizing its shortcomings and impact on democracy. From the 1948 election predictions to modern data science methods, the discussion navigates through the evolution of polling practices and their implications. Touching on the mainstreaming of truth crises and the intersection of polling with media, voter expectations, and economic projections, the conversation provides a comprehensive exploration of the complexities surrounding political polling in American politics.

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