4min chapter

Music Business Worldwide cover image

What should the music industry learn from the world of e-Sports?

Music Business Worldwide

CHAPTER

Exploring the Success of KDA and Virtual Music Projects in Gaming

Discover the creation and success of KDA, a K-pop influenced virtual group composed of popular female champions from League of Legends, and how their song 'Pop Stars' became an international hit. Explore Riot's other virtual music projects and get a glimpse into the potential of future virtual groups.

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