How to Hook Up Your Friends

At each big tech companies, there are some sort of program that is put in place by the employees themselves. They will have a very interesting name where they introduce their friends who are not part of the company to people inside of the company. One of the major tech companies in China had a kind of a grassroots program like this. And because they were doing so well, and the success rate was pretty high and it was super popular and they really found the right target audience group.