Are You Communicating From Problems or Solutions?
The New Generation Entrepreneur Podcast
00:00
How to Build Report in Your Copywriting
Starting with problems in your communication is always going to lead to better communication. When you understand someone's perspective, you can move them to a different perspective. Building the reporter is like building trust. It's building connection. The easiest way for me to do this is meeting the person i'm communicating with, meeting them at their emotional state. This works really, really well, especially with kids.
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