The Future of the Beef Industry in Uruguay

Cattle are part of Uruguay’s DNA. There are around 4 cows to every one of their tiny 3.5 million population of people and beef is their main export. But how do they compete against their mighty, better known neighbours; Argentina and Brazil? In this week’s Assignment Jane Chambers travels to the country’s lush, green pastures to find out about how they keep their cash cow flourishing. She hears from cattle farmers and other people in the beef industry about how they’re carving out a niche for themselves and future proofing against the threats of climate change. Produced and presented by: Jane Chambers Country Producer: Lucinda Elliot Studio Mix: Rod Farquhar Production coordinator: Iona Hammond and Gemma Ashman Series Editor: Penny Murphy