Blue Ocean Strategy by Chan Kim and Renée Mauborgne | Episode 3 |
The Audiobooks Podcast
How to Create a Blue Ocean Strategy
Research reveals that most companies' strategic planning process keeps them wedded to Red Oceans. Most plans don't contain a strategy at all, but rather a smorgasbord of tactics. Focus on the big picture and apply these ideas in formulating your own blue ocean strategy.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
