How Much Should I Charge for a Brand Deal?

Our next question comes from the subreddit. How much should I charge for a brand deal? Now a lot of creators ask us this, but there's some more specifics in this one. Hey guys, I'm in the process of negotiating a brand deal and I need some input. What's a reasonable price to request for the flat fee? This is a good specific example that we can talk through because this question comes up a lot.