Interview: Tali Sharot, author of The Optimism Bias, on how to create positive consumer expectations
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
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Exploring Relationships and Book Recommendations
Exploring 'Tomorrow and Tomorrow and Tomorrow' and the guest's upcoming book releases, along with a special mention of a book launch on February 27th, 2024. The hosts express gratitude and encourage listeners to check out the works.
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