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Are You Using Direct Mail to Find Deals?
Peter McCall: Direct mail is 100% of our business, you know, our lead flow at this point. On average, for each deal we do, it's about $3,000 a mail cost. I've looked into texting and I probably will bring that on at some point,. But that's kind of a whole other process to kind of integrating their business. He says he should be putting more effort into actually building and scrubbing his lists. "There's all kinds of ways to make money in this niche."