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Habit Design
The change in just the language alone sends the wrong message, possibly. I think there's a corps business responsibility for investors and boards to really start thinking, what can i do to give a better return on this business investment we're making? We're under leveraging human effort. We're actually wasting it. So where do you start? The same way you do erything else, measure it and say, if i were to do this, would i be better off? And if so, wouldn't i just do it? Cause that's how we do everything else in business.