Is VR a Niche Product in a Car?

I think AR as you said is going to be really where particularly around navigation through you know through like the head up display. I think it will continue to seem greater saturation in the market but based on what I saw in terms of improvements in VR I think that people will start adopting that more. The auto industry is going to push it because it gives them an opportunity to have a platform that offers unique kinds of content and engagement that can't get from your phone alone.