Shifting Landscape: Alexa Ecosystem and the Rise of Conversational AI

This chapter explores the changes in the AI landscape, with a focus on the Alexa ecosystem and the rise of conversational AI. It discusses the challenges faced by Alexa initially and highlights the recent development of using generative AI to enhance Alexa's capabilities. The chapter also emphasizes the positive impact of conversational AI on business outcomes and the importance of vertical specialization in this field.