Data-Driven Country Music Strategy - Michael Farris, Country Music Association
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
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Innovations in Country Music Ticketing
This chapter examines the evolving ticketing landscape in the country music industry, emphasizing innovative strategies to enhance fan experiences. It discusses the importance of unique interactions between artists and fans, comparing the concert experience to other sectors and showcasing new practices for better engagement.
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