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To learn more about Todd, check out https://toddherman.me/

Whether we realize it or not, we all play characters in our lives. The idea that we should unashamedly show up as the “best” version of ourselves in all settings sounds good, but in reality, it is a gross oversimplification of the truth.

Think about it….

There’s:

• You the CEO
• You the friend
• You the salesperson
• You the mum or you the dad
• There’s you the amateur train collector or video game enthusiast

We have different versions of ourselves. Does that make you disingenuous or inauthentic? Not at all. We’re all multifaceted beings, and if you can’t see that, you’re not paying attention.

Our guest today is Todd Herman. His book The Alter Ego Effect explains WHY understanding and investing in these different archetypes of the self is one of the most powerful performance cheat codes available to us. Today’s conversation is about how to harness it.

Episode Highlights:

• Understand the Alter Ego Effect and how it can be used to exponentially improve your performance in every aspect of your life.
• Learn how to identify the different versions of you, their strengths, and how to harness them at the right time to achieve the right results.
• Get tips from Todd Herman, performance coach to billionaires and elite athletes, on creating your own alter ego, designed to help you succeed in whichever area of your life is lacking.

00:00-Intro

01:48-Clark Kent vs. Superman: Understanding the Alter Ego

05:14-Where does the term "Alter Ego" come from?

07:40-Using the Alter Ego to improve performance

10:19-Why everything is a performance

19:42-How to create an Alter Ego

30:36-Alter Ego examples

34:15-How to get started on your Alter Ego(s)

41:17-Activating your Alter Ego

47:18-What business people can learn from athletes

51:42-Connect with Todd