🍹 “Bachelorette by Uber” — Uber’s fun strategy. (in)Direct-to-Consumer. Google’s no clue office.
The Best One Yet
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Uber's Innovative Party Solutions
This chapter explores Uber's new service catering to bachelorette and bachelor parties with a unique party bus offering, alongside a discussion on the evolving challenges faced by direct-to-consumer brands. The speakers share humorous anecdotes and serious stories, illuminating the balance of adventure and business strategy in modern consumer experiences.
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