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The Importance of Social Proof
There is an element of social proof that's actually useful, right? Because we can't all evaluate everything all the time. I think when you're talking about builders, like real technical builders, social proof does not matter as much. But for example, we just launched an awesome activation of Boba guys,. They're offering, you know, discounted Boba here at the Solana NYC office. Us as the business development team could go to a fitness brand, for example, a yoga studio and say, hey, Boba guys is doing this. And this is why you should be doing this, right? It's like the network effects.
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