Olaplex infertility, the accuracy of Skinskool dupe finder and more - episode 295
The Beauty Brains
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The Halo Effect and How It Influences Pricing
I think it's a really cool way to get exposure to other brands that I would have never considered trying before because the market is just so saturated. The use of our retailer links is governed by our terms. It makes sense they got to finance the website somehow. You do I mean it probably took them a lot of work to get this but as far as finding dupes go the other thing that the dupe finder doesn't take into account is the halo effect and this is the effect that expensive brands really rely on to make people think that their products are better.
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