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Monocle on Sunday: Christmas market special
Monocle on Sunday
The Fallout of Jaguar's Rebranding Efforts
This chapter explores Jaguar's controversial rebranding efforts and the backlash regarding its disconnect with younger audiences. The discussion also examines how these changes affect the brand's heritage and the potential fallout from losing loyal customers.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode