The Importance of a Fancy Gym

A lot of us think if someone has a lot of money, they'll just keep throwing it away. Amazon's perfect example. They've had a crack. They put X amount of money aside into to halo. It hasn't worked. So they walk away. That's going to happen with gyms too. We see I think probably we were probably one of the first from the SNC South, East Australia,. To probably prioritize facility aesthetic and the features in the facility. A lot of Jimone has probably overemphasized the utility of a very fancy facility. It doesn't do as much as you think it would. And I know Locke and I have spoken about this before