Creator Economy Insider with Roberto Blake cover image

How to Find Your Audience on YouTube in 2024 and Stand Out

Creator Economy Insider with Roberto Blake

CHAPTER

Navigating the MCN Maze: Insights for Creators

This chapter explores the speaker's past experiences with a multi-channel network and the resulting loss of ad revenue, offering important lessons for content creators. Emphasizing the need for guidance and prudent contract management, they highlight how personal struggles have fueled their mission to protect others in the creative community. Additionally, the chapter addresses strategies for enhancing video performance on platforms like YouTube, focusing on watch time, audience engagement, and the importance of appealing content creation.

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