12min chapter

The Tuple Podcast cover image

Adam Wathan, Creator of Tailwind CSS

The Tuple Podcast

CHAPTER

Balancing Working on the Core Product and Marketing Efforts for Business Success

The chapter emphasizes the importance of combining efforts on the core product with effective marketing strategies to achieve beneficial outcomes, using the example of Tailwind CSS V4. It discusses the origin story of Tailwind CSS as a small set of CSS utility classes that evolved due to persistent demand. The conversation also explores the dilemma of focusing on a successful business venture or using it as a launching pad for a new opportunity.

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