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Josh Silverman: Using AI to Transform Etsy’s Consumer Experience

Generative Now | AI Builders on Creating the Future

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Enhancing Consumer Experience with AI at Etsy

This chapter delves into how Etsy uses AI to personalize consumer experiences while maintaining a human touch in their online marketplace. It explores the evolution of product search through AI and machine learning, emphasizing enhancing search relevance and understanding meanings over literal words. The discussion also covers features like 'gift mode' and how AI empowers small businesses, particularly Etsy sellers, to scale their operations and streamline customer interactions.

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