Foot Locker: Ken Hicks
Wisdom From The Top with Guy Raz
00:00
Introduction
Ex-CEO of Footlocker, Ken Hicks explains why a store should tell a story. When he got there in 2009, the company was mired in the great recession. Sales at Footlocker were down almost a billion dollars from the previous two years and the brand was widely expected to collapse along with indoor shopping malls. But three years in, sales were up two billion dollars.
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