36. The Psychology of Pricing
Shit You Don't Learn in School
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Retention Base Pricing
Roxanne Jones: How can businesses use different pricing tactics to potentially make it more likely that users will buy their products, share their products, engage with them? "Our preconceived notions of what something should cause can really influence our ability to spend on it," she says. 'I would be so interested to see a product o this kind of at scale and incorporate this idea into their general ongoing pricing'
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