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#205 - Kasey Stewart: Suckerz - How This Brand Powered Launch With 300 Million Organic Views

DTC POD: How The Best Brands Are Built

CHAPTER

How TikTok Made Hard Candy

TikTok was created by an LA couple who wanted to do something in the hard candy industry that had never been done before. They knew nothing about how to formulate a product so they hired someone from the industry out of "common sense" The two have since become close friends, and TikTok is now available on all major U.S. online retailers including Amazon as well as through their own mobile app.

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