Prototyping for the Purpose of Research and Learning

Shanhaw: How do you meet the needs of the primary stakeholder group, whose needs may be very different from other people in thi system? And kind of on the platform. So this honing process could involve a maybe like ab testing mock ups for your home page or your marketing. Say, a mock up that means it could be just a wire frame. It could be a sketch. What we're really doing here is taking the language that you might use and how you're communicating this service or this market place to your target users. But it always helps to kind of frame that in how they might actually experience it.