The Importance of Transmedia Storytelling

"I'm kind of at a crossroads really, I'm sort of taking a which is weird doing this interview but I'm kind of taking a bit of a step back from everything because I'm trying to finish my current book. I've still got my other trilogy to finish and what I found is is that I think I've just got and so confused with there's so many different ways to market now compared to when I first started," he said. "Transmedia storytelling is it's basically telling a single story or story experience across many different formats does that make sense to one of them?"