JUST Branding cover image

S03.EP11 - Debunking Branding BS with Austin Franke

JUST Branding

00:00

The Difference Between Odi and Bm W

Somdes turned curiously, sure sti so a, most examples that people give, am a, i don't. But there are some examples of brands that have grown in market through strong differentiation. My favorite example is harley davidson. They're struggling because for so long they leaned into old white men who wanted to experience freedom like they'd seen in the movie easy rider. Somdes: Harley's loyal customers aren't really helping their business grow.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app