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Net zero: Next moves for CEOs
The McKinsey Podcast
The Long-Term, Short-Term Trade-Off
In this decade, the 2020s is a critical decade because those investments to Anna's point are going to last long and they're going to decarbonize over the next 20, 30 years. What happens now is not just about the short-run, it sets the path to a long-term target for 2050. We've published research in our playing offense report around the $9 to $12 trillion a year that will be created by the 2030s in new green value pools.
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