Preparation isn’t optional — it’s the difference between hoping a negotiation works and knowing it will.

In this special Negotiate Anything masterclass, Kwame Christian brings together three powerhouse perspectives to explore one deceptively simple skill that separates average negotiators from exceptional ones: preparation.

From public speaking coach Mariana Swallow’s practical framework for audience-focused readiness, to real estate CEO Jody McLean’s high-stakes lessons from multimillion-dollar deals, to groundbreaking research proving that preparation measurably improves outcomes, this episode shows why “winging it” is the fastest way to lose leverage.

You’ll discover:

Why knowing your content is not the same as being prepared
How audience recon and emotional readiness shape persuasion and trust
What elite negotiators do before the conversation ever starts
How preparation boosts confidence, ethics, and long-term results

If you want to negotiate with clarity, confidence, and consistency — whether in the boardroom, on Zoom, or in everyday conversations — this episode is your blueprint.

Preparation doesn’t just improve negotiations. It transforms them.

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