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12min chapter
My 2024 Lessons in Business That Will Make You Rich | Ep 819
The Game with Alex Hormozi
Mastering B2B Branding
This chapter explores the complexities of branding in a B2B environment, highlighting the need for audience education and aspirational branding to build authority. It discusses strategies for achieving customer goals and the importance of strong team collaboration and legal agreements in fostering brand identity.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode