Interview: Self Publishing A Book w/ Chandler Bolt and Neville Medhora
Neville Medhora Talks Copywriting
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Navigating Branding and Book Publishing
This chapter explores the intricate relationship between branding, naming, and self-publishing, emphasizing how titles and subtitles can shape audience engagement. The speakers share personal anecdotes on rebranding challenges and the importance of visual design in book covers, while discussing the evolution of writing through AI technology. The conversation highlights the balance of creativity and technology in producing compelling content, proposing that the unique human touch in storytelling remains invaluable amidst the rise of AI.
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