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13min chapter
#247 Scopely Co-CEO, Javier Ferreira, on the Gaming Industry's Future and Strategies for Success
Deconstructor of Fun
Game Success Strategies
This chapter explores the key metrics behind successful games, focusing on retention and monetization techniques that drive performance. It underscores the significance of audience understanding, partnership with IP holders, and the challenges of game development and launch. The conversation emphasizes resilience and strategic planning as essential traits for navigating the complexities of the gaming industry.
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