Driving Change: Consumer Demand for Sustainable Solutions

This week on Everybody in the Pool, we couldn’t let Earth Month pass without one last conversation about consumer action and devices—and this week, we’re re-airing a conversation from someone who’s an expert at designing things that people want to buy. Matt Rogers is the co-founder of Mill, a kitchen appliance that turns food waste into dried, odorless grounds that consumers drop in the mail and that get upcycled into chicken feed. And Matt just happens to have also co-founded a little company called Nest, which has been a powerful driver of energy efficiency. He and Molly talk about how food waste is the unexpected giant emitter that requires major behavior change, and sometimes, a sexy gadget is just what you need to make that change.

RESOURCES & LINKS

• Mill
• Mill vs Lomi via Architectural Digest
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