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11min chapter
Rachel Maddow Talks Trump, Biden, and the Speaker-less House
Pod Save America
The Challenges of Reaching and Persuading Viewers
This chapter explores the value and effectiveness of television advertising in reaching and persuading viewers, particularly those who are not engaged with the news. It discusses the uncertainty of TV ads in today's fragmented media landscape and the campaign's strategy of testing different ads and approaches to reach hard-to-reach audiences.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode