5min chapter

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EP 61: Dan Runcie (Founder, Trapital) on the Business of Music and What Founders Can Learn from the Top Artists

The Logan Bartlett Show

CHAPTER

The Rise of the Back Catalog

Sally Kohn: Back catalog sales have been one of the fascinating things we've seen and there's a few reasons why, so it's around 2019, we started to see more artists start to do this. She says on average, 70 to 80% of the money that a lot of these songs generate from a revenue perspective is from streaming. Kohn: The pandemic numbers aren't there because the demographic shifts are also too generational.

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