Intro

Connect with Thomas:
https://www.linkedin.com/in/tompowner/
https://www.careerthinker.com/

Thomas Powner, founder of Career Thinker, shares how to transform your job search into a powerful career marketing campaign. With 25+ years in sales, operations, and HR, Thomas offers practical advice to help job seekers stand out and succeed.

Key Takeaways:

• Career Marketing Campaign: Position yourself as a solution to employers’ challenges using strategic branding, networking, and LinkedIn optimization.
• Resume Tips: Write impactful CAR (Challenge, Action, Result) bullet points to showcase results and bypass ATS systems.
• LinkedIn Optimization: Use your profile to highlight your brand, career history, and skills with storytelling and keywords.
• Salary Negotiation: Know your worth, research salary ranges, and confidently advocate for competitive offers.
• Interview Strategies: Avoid common pitfalls, prepare behavioral answers, and turn interviews into engaging conversations.