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MLMs and Pyramid Schemes

Cultish

00:00

Why MLMs Are So Strong in Faith Based Communities

"You have to believe the person who's selling it to you," she says. "That's how I accidentally made money was like, I wasn't lying to anyone." MLMs are so strong in faith-based communities because they rely on interpersonal dynamics and trust between people. She doesn't know if a product helped her child get over a cold 10 years later.

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