The Rise and Fall of Craft Breweries

Sapporo USA is one brewery they bought was Anchor. And it's like people are like, oh, you go to Sapporo. We have sushi. Yeah. People mostly drink it when, you know, when they go to a Japanese restaurant,. They always have the big tall ones. Right? In Seattle, obviously through the Midwest, you're in beer country. So there's a lot of these kind of microbrews that popped up and peopleKind of experimenting with things and kind of playing around and doing their own thing and getting popular. A lot of consumers really responded to that in local markets. You had the rise of Lagunita. I'm sure a lot of