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231. How to Sell the Next Thing with Brent Kelly

Finding Peak [Formerly The Ryan Hanley Show]

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Effective Questioning in Sales Interactions

The chapter emphasizes the importance of asking insightful questions in sales, particularly in the insurance industry, to understand client needs and build relationships. It highlights the shift towards a consultative approach focusing on providing value and solutions rather than technical knowledge. The speaker discusses the impact of open-ended questions in enhancing relationships and success in various contexts.

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