The Rest Is Politics cover image

260. The return of Nigel Farage: does it matter?

The Rest Is Politics

CHAPTER

Political Messaging and Social Media Impact

This chapter explores the weaknesses of the National Service plan and critiques the effectiveness of social media on political messaging. It discusses the challenges faced by various political parties, particularly smaller ones like the Liberal Democrats, in gaining visibility and connecting with younger voters. The chapter emphasizes the need for empathetic political discourse and highlights urgent social issues, including poverty and the welfare state.

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