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455: QUADBOX!

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How to Equip an Apple Store to Deal With Virtual Reality

I'm sure there is a team inside Apple retail or who is working with the people working on this product of like, how are we going to sell this thing in stores, right? It just reminds me a little bit of the conversations that people have had in the past about TVs and cars, but more TVs. And what I'm thinking of here is just in general, virtual reality requires physical space; it does. You know, you're going to have like four, six people at a time using these things. You can't have one at a time. The physical space requirement of that is going to be difficult for them in some Apple store locations. That's why they've got Apple

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