Is There a Moment of Enthusiasm Within the User Experience?

I feel like if we were to ship things that had maybe a couple fewer features, but a more coherent, comprehensive, nice experience end-to-end, the user is going to be just as happy with that. How do you build something and then iterate it on ease of use? That's really hard. I don't know even how to do that. But most times you have to just think about the interaction holistically to create the moments of delight.