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Special: Acquired x Indie Hackers
Acquired
Is It the Billboard That You See With the Likes of Your Ad?
When you have a company that targets people who are starting companies, you've a lot of potential advertisers on your mailing list. And it also turned out, which i didnt retize at the time, that andy hackers were like some of the worst possible customers to buy ads because these were very fledgling start ups. So i created kind of like a dream list of companies i coket which companies actually have a lot of money that would be good sponsors. I sent a lot of cold emales. It was way more pleasant selling to big companies than it was selling to small ones....
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